Business for Authors: How to be an Author Entrepreneur by Joanna Penn
Great ideas from a great author! If you’re serious about starting and running a business as an author, read this book. Joanna Penn goes over exploiting your rights, marketing your book, gathering your team, and even the apps and programs she uses to manage her business. The only downside I’d have for this book is it could potentially be overwhelming for people who haven’t even published a book yet. That, and there’s so much information that you’ll need to reread it to get everything out of it. Definitely a must-read.
I was very excited to read this book and I know I’ll probably have to reread it in the future because there’s some great evergreen advice here that I know I didn’t absorb all at once. I’m looking forward to reading her marketing book.
What I Found Most Helpful: Penn offers advice on how to make the most money from your writing. She proves again and again that your opportunity doesn’t end when you put out a single book. You can (and should) expand from digital to print to audio to translations, etc. Another great theme to remember is to treat this as a business, no matter how large or small your author business is.