Covers are important. They need to be eye-catching. They need to look good as thumbnails. But they also need to match your genre. The reader should know what they’re getting into when they see your cover. They should suspect the type of story they’re about to read.
While I certainly knew covers were important, I didn’t quite know to what extent until last Christmas. I ran out of print books to read so I found free short stories on my iPad to hold me over until Christmas. I had downloaded a bunch of free books and forgot what they were about when I went to read them. I judged by the cover whether it was a story I was in the mood for or not. One surprise in particular stands out to me.
It was one of the books that had been on my iPad for a couple years that I’d been meaning to get to. Since I had about a week before Christmas to read something Christmassy, I thought I’d give this book a try. From the cover and the title, I assumed it was a sweet Christmas romance, not usually my typical reading, but I make the exception at Christmas time.
Yeah, well, I was wrong.
So very, very wrong…
About ten pages in the characters started having sex. In depth, fully-explained erotica sex.
I was done with the book.
So it’s very important to make sure your cover matches your story. Otherwise, you could hook a reader who has no interest in your genre and that would be bad all around.
The reader could possibly leave a bad review because of it.
The reader might like some of your other books, but felt fooled by the cover so has sworn off the rest of your books.
You could gain the reputation of being unprofessional.
It might take some extra effort (i.e. not necessarily buying the cheapest premade cover that looks pretty) or time, but it’s important. Remember, this is the face of your book.
The Full Moon is now available. Pick up your copy on Amazon!
Kathy and her sister, Samantha, have always been a team. Throughout their time as witches, they’ve taken out more than their share of bad guys. But after Kathy meets Will, who she learns is a demonic Dark Knight, her loyalties begin to change.
Meanwhile, Samantha doesn’t trust Will or his intentions. Still, Kathy can’t help but feel tempted by the dark side as she falls deeper in love with Will. Crossing over would give Kathy the freedom to do whatever she wanted with her magic. No rules. No limitations. It would also mean breaking the bond she has always shared with her sister, who has made it clear that she wants nothing to do with the dark side.
When Will proposes they take over the underworld, Kathy loves the idea of having power. But it also leaves her with a choice that will change her life: abandon her family and the life she has always known, or give up the love of her life forever.